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Colors in KAFT universe are like limited energy and sometimes the expression itself.

After years, designs and ideas, every color have a name, idea and a unique character of its own.

“Neither dark as thought nor hidden as hoped.
Vast like shadows, all night long communicating without even speaking.
Silent, like noises after others are asleep.”

date. 2022

Client : KAFT

Designers : Taha Celal Yildirim, Mert Ercin

Sound Design : Tuğrul Gültepe

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